Billy Butlin opened one of his Butlin’s Holiday Camps in Bognor in 1960. The camp later became known as Southcoast World until 1998 and is now known as Butlin’s Bognor Regis Resort. In 1999 Butlin’s erected a large indoor leisure park, the buildings construction sharing aspects similar with the Millennium Dome in London. In 2005, a new £10m hotel, called “The Shoreline” was unveiled at the Bognor Regis resort. A second hotel “The Ocean” opened on the site in Summer 2009 and general landscaping and upgrading have also taken place. A third hotel “Wave” opened in Summer 2012.

In 2017 Bognor Regis Town Council appointed a Town Crier to promote tourism. Jane Smith can be seen regularly during the year, giving proclamations in the town and along the seafront in her regal purple and gold livery.

Bognor Regis was originally named just “Bognor”, being a fishing (and smuggling) village until the 18th century, when it was converted into a resort by Sir Richard Hotham who renamed the settlement Hothamton, although this did not catch on. It has been postulated that Hotham and his new resort are portrayed in Jane Austen’s unfinished novel Sanditon.

Bognor was originally part of the ancient parish of Pagham in the county of Sussex, with a port or haven on the Aldingbourne Rife. From around 1465 it was included in the parish of Bersted before attaining ecclesiastical parish status separate from South Bersted in 1873. Until 1894 it formed part of the Hundred of Aldwick, an ancient division of Chichester Rape. From 1894 to 1974 it was part of Bognor Regis Urban District.